Articles of Interest

The influencer marketing space has radically changed over the past two years.

TikTok is now testing a way for people to identify comments that they believe to be irrelevant or inappropriate, with the goal of adding that community feedback to the range of other factors it uses to keep its comment section relevant and ensure that it is a place for genuine engagement.

Lifebuoy Shampoo and the Ministry of School Education Punjab have partnered and made a real impact on girl-child education, empowering them to fulfil their potential through inclusive school experiences and opportunities. In Pakistan, there is only 7% of female representation in the school curriculum. This groundbreaking campaign 'Mein Choti Si Aik Ladki Hoon' (I am a little girl) has created a movement and inspired policy-makers to revise the curriculum to a more balanced syllabi -for the first time in Pakistan's history. To kick off the initiative, Lifebuoy Shampoo and GREY Pakistan revisited Jameeludin Aali's iconic children's poem, which is told from a male perspective. The original poem has been part of the school curriculum through the ages to encourage and motivate all children. Zehra Nigah, a much-loved and critically acclaimed Pakistani literary figure, has rewritten the poem through a female lens, aiming to inspire young girls to also dream big. Video of Lifebuoy Shampoo

According to different studies*, at least 1.2 million litres of beer are wasted every year as they get trapped on facial hair, with about 0.56 millilitres getting stuck in the beard per sip. To tackle the issue and save the beer, Pilsen Extra, the AB InBev beer of “pure malt with the perfect level of creaminess”, has created a new moustache style which made the front page of magazines in LATAM. The beer brewer, along with creative studio Grey Argentina, teamed up with the finest barbers to fashion a special facial hairstyle that leaves clear a very specific area of the upper lip where beer drops tend to accumulate. Video of THE PILSEN EXTRA MOUSTACHE

By default, when Twitch users send animated emotes in chats, the animation will play for other viewers to see. However, users have the option to turn off animated emotes if they'd prefer.

Pinterest released a new extension that enables merchants on ecommerce platform WooCommerce to convert their product catalogs into shoppable Product Pins.